How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing
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Winning the Personalisation Race: How Adidas Created 30,000 Personalised Videos for Boston Marathon Runners
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NYSportsJournalism.com - Adidas Finds 800 Lb. Guerrilla At Boston Marathon - At Boston Marathon, New Balance Is The 800-Lb. Guerrilla Marketer In Adidas Space
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